In 1969, Bruce and Joy Finch founded the Happy Day restaurants. Why “Happy Day”? Because Joy was certain that her family would cultivate many moments that foster memories of happy days. Today, Bruce and Joy trust their passionate son, Tobe Finch, to spearhead Happy Day’s mission. But that’s not to say you won’t find Bruce hard at work too—he simply can’t help but lend a hand in his family’s pursuit of creating happy days for each guest.